loss leader

Synonyymisanakirja

loss leader

vetonaula, tarjoustavara, erikoisartikkeli.

Sitaatit

• "Sveitsi on maa monien muiden joukossa, joskus on ongelmia yhden kanssa, joskus toisen."
• "Hän on voimakas persoona. Enemmän mies kuin nainen."

Rimmaavat sanat

loss leader rimmaa näiden kanssa:

cheerleader...

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Englannin sanakirja

loss leader (englanti > suomi)

1. sisäänheittotuote

loss leader englanniksi

1. puhekieltä An item that is sold at or below cost in an effort to stimulate other profitable sales.

2. 2014 February 22, Karen Stabiner, “http://www.nytimes.com/2014/02/23/business/loss-leaders-on-the-half-shell.html Loss Leaders on the Half Shell”, The New York Times:

Krystof Zizka, a co-owner of the restaurant, says he doesn’t make a penny on the oysters, though they are one of the reasons his three-year-old restaurant is so successful. ¶ The cheap late-afternoon oyster is to a restaurant what a liter bottle of Coca-Cola is to a supermarket: the loss leader that gets customers in the door, at which point they buy something else at full price.

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